Case studies.
Modernizing brand identity to support financial empowerment mission.
Context.
The nonprofit organization sought to align its brand with a renewed mission focused on empowering women to achieve financial stability and productive lives.
Banner's role.
Banner led a brand refresh to modernize and realign the organization's visual identity and messaging with its updated mission.
Outcome.
The refresh strengthened the organization's connection to its core values and improved its public-facing presence and consistency across platforms.